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"How Payers Are Investing in Their Digital Strategies"

In this report, learn how more payers are prioritizing digital products over traditional projects and portfolios.

Payers are under enormous administrative cost pressures from inflation, labor shortages, rising medical costs and operational expenditures. At the same time, member expectations for a positive digital experience are rising. When they access healthcare services and information using digital capabilities, they expect it to be informative, secure and easy to use.

In a recent survey, healthcare executives reported on their digital investments for front-, middle- and back-office functions. Among other things, the survey finds that investing in new tools for digital engagement requires more than the right technology and the knowledge to use it. To be successful, organizations need a total shift in mindset in how they prioritize work, build projects and engage with members and providers. This report explores three key trends:

• Organizations are shifting their priorities from traditional projects and portfolios to digital products.
• Payers without a strategy for digitization struggle with ROI and adoption.
• Digital evolution leads to better outcomes and faster alternative reimbursements.

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